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Rank Higher on Homes.com with Property Photos

Camera ManAdding additional property photos to your listings is a great way to attract buyers, please sellers, and increase traffic to your website. According to the National Association of Realtors® 2009 Home Buyers and Sellers Report, more than 80 percent of home buyers found photos and detailed information about the property very useful when searching for a home online.

Adding extra photos can also boost your listings’ rankings on the new Homes.com website. The more photos you have with your listings, the higher your listing will appear when consumers search for homes in their city. Here are some tips for getting the most out of your online marketing efforts with property photos:

Use high resolution photos

The photos on your 2 MP camera phone may look great on your handset, but when visitors enlarge them online they may appear grainy, fuzzy, or distorted. Photos on Homes.com are now displayed two times larger on the new Photo View tab of each listing detail page, so make sure your photos look professional. For tips on using free software to improve your photos, check out “Editing Your Photos for Free” at the AgentAdvantage Learning Center.

Power in Numbers

The more photos you include in your listing, the higher your listing will appear in the Homes.com search results. AgentAdvantage allows you to include 30 photos with each one of your listings, so don’t let them go to waste!

Be aware of your conditions

Clutter, litter boxes, ladders, and stormy weather are just a few things that should never make their way into your property photos. Be aware, come prepared, and plan accordingly.

Creative implementation

To maximize impact, you can create slideshows, commercials, and print materials for free with the AgentAdvantage Marketing Design Center. These additions turn your static listings into moving, visual presentations that highlight the home’s best features. Need help getting started? Check out the Marketing Design Center How–To Guide. Want a photo gallery, listing details, school information, and more complete with your own personal branding? Consider a Single Property Website.

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One Response to “Rank Higher on Homes.com with Property Photos”

  1. What do consumers really want from a real estate website? | AgentAdvantage™ Blog says on :

    [...] That’s right, helpful photos!  Not 15 different photos of the backyard taken from exotic angles and one photo of the front door.  Visitors want the grand tour, so they want to see each of the major areas (kitchens, bathrooms, living areas and outdoor spaces).  Don’t forget the spiral staircase and the fireplace!  When it comes to photos, the more the merrier!  Also, the more photos you upload, the  higher your listings will rank on Homes.com! [...]

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